GOP Needs Full-Time Minority Outreach, 'Not Just Once In A While,' RNC Chair Says
Instead, the party should be spending much of their resources and time in minority outreach at all times of the year, Reince Preibus told a gathering of Georgia Republicans – much like the Democrats started doing four years ago.
"We need to be a year-round party," Preibus said. "We need to be a party that is engaged full time in black, Hispanic and Asian communities. Not just once in a while, but all the time."
The RNC chair said recent GOP efforts, like sending hundreds of party workers into minority communities, is a good start but needs to continue long after this year’s midterms are over.
That would help Republicans make strong in-roads in fast-growing immigrant community that day by day, year by year, are growing in political strength nationally. The party is currently comprised heavily of white voters.
In places like Georgia, where every statewide elected official is Republican, Democrats are hoping an increase in minority voters along with an influx of out-of-state residents will make the state more competitive starting this year. And the stakes couldn't be higher as Republicans make a push to take control of the Senate for the last two years of President Barack Obama's term.
The RNC effort, which includes voter registration drives and numerous community meetings, is one of many launched by Republicans this election cycle. The Republican State Leadership Committee has been working to recruit black, Latino and female GOP candidates for state-level offices. And the billionaire Koch brothers have been helping to fund the Libre Initiative, which looks to make inroads among Hispanic voters through conservative-led outreach efforts such as offering English classes, health checkups and courses to help Spanish-speakers earn high school diplomas.
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